24 June 2010
Bill Ritter, Jr. was elected as Colorado’s 41st governor in 2006 – the first Colorado-born governor in more than 35 years. Since taking office, he has supported tourism and economic development as a key strategy for leading Colorado forward. Governor Ritter joins Brands That Travel to discuss the role tourism plays in a state economy, and the importance of economic development in government.

Bill Ritter, Governor of Colorado
In this episode, Governor Ritter discusses:
- The role tourism plays as one of the 4 main pillars of his administration (1:44)
- Whether the United States should put more focus on attracting non-US tourists (4:54)
- The importance the "green" movement plays in tourism and economic development (8:05)
- Colorado's record high visitations, and his budget advice to peers in other states (10:30)
- Surprising part of hosting the DNC and President Obama's acceptance speech (12:41)
- The Traveling Five (13:55)
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